Facebook Ad funnel can be described as a funnel for a conversion marketing strategy that you could apply to Facebook marketing to turn users into customers through various marketing touchpoints during the user's journey. The funnel can be capable of turning a stranger into a faithful customer!
The Facebook Ads Funnel is a strong, evergreen marketing strategy for generating new leads, increasing ROI, and growing your brand. You can get the best service of Facebook ad funnel via www.bubblegummarketing.com/facebook-advertising-agency.
Image Source: Google
Without a doubt, Facebook Ads are a force to be reckoned with when it comes to producing both leads and sales. However, there is a low likelihood that someone will buy your goods or service the first time they see your ad or interact with your brand.
You'll need many touchpoints to encourage folks to convert to your main offer. You'll also require a funnel to guide prospects from one stage to the next.
The funnel is divided into three sections:
Funnel's Top (TF)
Funnel's Middle (MF)
Funnel's Bottom (BF)
Starting with TF (where your ad is shown to the widest possible audience), some of the interested audience will move on to the next stage, MF (when retargeting of interested audiences begins), and finally, the audience that is about to convert will move to BF and be converted. The funnel's form denotes a progressive decrease in the number of audience members from TF to BF.